KATHLEEN SPANGLER
Marketing Leader + Creative Strategist + Growth Builder
TURNING MARKETING CHAOS INTO CLARITY
About Me
With 15+ years of experience launching and scaling products in SaaS and PC gaming, I know how to blend creativity with data, build teams that deliver, and move fast without losing focus.
I’ve worked across the full spectrum of marketing, from brand positioning to performance campaigns to hands-on design. That mix has taught me that great marketing isn’t about choosing one side or the other. It’s about connecting a story people care about with the systems and campaigns that drive growth.
I’m at my best in fast-moving environments. When priorities shift, I bring structure. When resources are limited, I find creative solutions. My work is equal parts strategic and tactical: I know how to build the plan, and I’m not afraid to roll up my sleeves and execute it.
| What I Do Best
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Go-to-market strategy and execution
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Campaign planning and creative direction
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Hands-on design for marketing assets
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Team leadership and mentoring
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Customer acquisition and retention programs
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Email, content, and social strategy
PORTFOLIO
Below are selected samples of my work across brand strategy, design, and full-funnel marketing. These examples highlight a range of projects—from product launches and lead generation campaigns to social content and print design. While this is just a snapshot of my experience, it reflects my hands-on creative execution and strategic leadership as a marketing director and designer.
EXPERIENCE SNAPSHOT
2021 - Present | Stardock
Marketing Director
Led marketing strategy and execution for multiple product launches. Built cross-channel campaigns, developed creative, and guided a small team through shifting priorities. Balanced hands-on design work with high-level planning and leadership.
2008+
Previous Roles
Stardock
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Product Marketing Manager
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Senior Marketing Specialist
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Marketing Coordinator
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Graphic Designer
Harrington Communications
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Graphic Designer
Each role has taught me to move quickly, think creatively, and build marketing that connects.
LET'S CONNECT
Looking for someone who can build the plan and make it happen? That’s what I do. Whether it’s a product launch, a campaign, or simply bringing order to a marketing program that feels chaotic, I can help.
itsme@kathleenspangler.com
